Make A Language Impact At International Trade Fairs And Expo’s

Are you going to a major international trade fair or expo? Worried that you might not make the right impression? There is nothing more frustrating than not being able to communicate effectively when you know there is an opportunity in front of you. Luckily here at the TalenInstituut, we offer a service to international delegates to help them prepare for these events in whatever language you need.

These preparation classes are aimed at sales managers and staff and marketing or export staff. So if you need to brush up on your French, German, English, Spanish or Dutch for a trade show, we can really help you.

In these sessions our native speaker trainers cover techniques, vocabulary and commonly used expressions for many business situations. These include helping you to prepare for product and company presentations and question & answer sessions. We also cover the language and techniques of negotiating. You’ll be coached through making contact with new clients, re-establishing contact with existing clients and relationship-building language and terminology.

Whether it’s making a presentation, negotiating a new contract or building a relationship, Taleninstituut can help you sharpen your language skills so that you rise to the occasion. As a follow-up to the courses, our trainers can also help candidates with translating their materials into other languages and making sure that the content and tone are appropriate and effective.

We have already helped candidates who have attended events like The Munich Fabric Start (Fabrics fair), Cadeaux Leipzig (Gift trade fair), Art Fair Cologne, Dusseldorf Media and Pack Expo Chicago. We can help you with your small talk, mixing business and social conversation and in fact, every situation you could find yourself in.

Get in touch with us and make sure you are prepared for all the challenges of your next trade show: including being able to do business in another language.

TalenInstituut Free Tip:

Even if you can speak another language in social settings, business uses different language that you need to be aware of. The tone, vocabulary and sub-texts can be very different from social use of the same language. Make sure that your message isn’t missed because you just don’t know the right way to say what you need to say.

Here at TalenInstituut Nederland (The Dutch Language Institute) we understand the needs that companies face as well as the fears individual learners feel. This is why we offer flexible, fully customised Business language courses to businesses and individuals. Through a process of interviews and meetings we establish the unique needs and competence of our clients and design each and every course around those. To find out more about our Business Language courses, visit our website and ask us for a quote:

© Taleninstituut Nederland

By: David Chislett
Trainer Business English